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Monthly Archives: September 2011

SearchCap: AdWords Bugs, Roll The Dice On Google & Product Search With The Target App

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By Barry Schwartz

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google Search Will Now Let You Roll The Dice

    Ever want to roll a dice but not have one handy? Now you can just go to Google and search for [roll a dice] and Google will roll one for you. You can do this via voice search in the Google Search App, by typing it into the Google search box and likely on Google […]

  • 58% Of Local Marketers Will Change Tactics After Pigeon Update

    Columnist Myles Anderson shares the results of an InsideLocal survey detailing the impact of Google’s recent local algorithm update, Pigeon.

  • Buried Gems: 6 Important AdWords Reports You’ve Never Heard Of

    Every paid search marketer has their “pet” reports. Some are obsessed with quality score, others with queries, and some chase sheer numbers of active keywords. Over the years, I’ve developed a set of “go to” reports where I always find meaningful insights and account improvements. You probably already know what some of them are — […]

  • AdWords Glitches? Google Says Shopping Campaigns Access Issues Have Been Fixed

    Paid search management is demanding enough without platform connectivity issues. Over the past weeks, several AdWords users have taken to Twitter to complain about ongoing issues with what’s come to be known as the “red bar of death”. The red banner looks like this: Last week, there was a widespread issue that affected user’s ability […]

  • Target App Now Features In-Store Product Search And Inventory Maps

    Just in time for the frenzied holiday shopping season, Target is introducing product inventory search into its mobile app. The functionality is powered by PointInside but doesn’t rely on beacons or other indoor location technologies. Following a 40-store trial earlier this year, PointInside announced this morning that Target will be rolling out its “StoreMode” product inventory search and mapping […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Industry

Link Building

Searching

SEO

SEM / Paid Search

The post SearchCap: AdWords Bugs, Roll The Dice On Google & Product Search With The Target App appeared first on Search Engine Land.

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Bing Maps Helps Drivers Avoid Traffic Around The World

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By Amy Gesenhues

Previously only available in the U.S., Bing Maps is now helping travelers around the world avoid traffic jams with its Clearflow technology.

According to Bing, Clearflow can predict traffic on roads that do not include live traffic data.

This technology worked well in the United States, and now we will be using it in every country with Bing Maps traffic coverage.

Traffic issues across the globe will now be marked with red lines as displayed in the image below. Bing Maps says it will also provide direction details to help determine commute times.

Bing Maps clearflow traffic launches worldwide

Along with marking traffic problems, Bing Maps also provides a “View route based on traffic” option, so that travelers can “optimize” their route. “This link will adjust your directions to consider alternate routes in case there’s a big backup on the usual route,” says Bing.

You can find the “View route based on traffic” link listed below the travel times, as shown here:

Bing Maps view route based on traffic

Bing claims its Clearflow technology uses several data points, including live traffic data as well as extrapolated data, to determine traffic conditions.

The post Bing Maps Helps Drivers Avoid Traffic Around The World appeared first on Search Engine Land.

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The One Big Mistake Businesses Make With Content Marketing: An Interview With Jordan Kasteler by @brentcsutoras

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By Brent Csutoras

A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las Vegas, I had the opportunity to sit down and talk with Jordan Kasteler of Red Door Interactive about content marketing. What’s really important right now in the world of content marketing, and what should people be focused on going forward? These are some of the questions I get his unique insight on the video below: Content Marketing Today: An Interview With Jordan Kasteler Here are some key takeaways from the video: Content marketing has been […]

The post The One Big Mistake Businesses Make With Content Marketing: An Interview With Jordan Kasteler by @brentcsutoras appeared first on Search Engine Journal.

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