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Monthly Archives: November 2014

SPONSOR MESSAGE: Free iPad & 5 Free Hours of Link Building Services for New Clients

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By Search Engine Land

Page One Power is giving a FREE iPad and 5 FREE HOURS of link building services to new clients who sign up for services starting in 2015. Our expert link builders increase your search visibility and lend authority to your brand. Campaigns start with in-depth research and strategy development. Supercharge your SEO Strategy Today; offer ends Dec 31.

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Facebook To Reduce The Amount Of ‘Overly Promotional’ Page Posts Appearing In News Feed by @mattsouthern

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By Matt Southern

Beginning in 2015 you will start to see fewer page posts in your news feed that Facebook considers to be “overly promotional,” the company stated in an announcement yesterday evening. Having listened to the feedback of an ongoing survey, in which hundreds of thousands of users have participated so far, it has become clear to Facebook that people want to see more stories from friends and Pages they care about, and less promotional content. What’s interesting is that these overly promotional posts tend to come from pages people have voluntarily liked, as opposed to ads that appear in the news […]

The post Facebook To Reduce The Amount Of ‘Overly Promotional’ Page Posts Appearing In News Feed by @mattsouthern appeared first on Search Engine Journal.

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Was Your Site Hit By Panda Or Penguin? This Flowchart May Help You Find Out.

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By Janet Driscoll Miller

I regularly receive emails and calls from desperate website owners trying to understand why they saw sudden drops in traffic to their site.

Unfortunately, most of these site owners don’t have time or know-how to follow the algorithm updates, so they’re often baffled about what the cause might be.

When I’m contacted by one of these site owners, I first try to determine if the root cause was an algorithm update.

Because algorithm updates tend to have a specific timetable associated with them, I find them often easier to identify than other site changes — especially since many website owners do not thoroughly document changes made to page content or other areas of the site.

This lack of documentation can make it difficult to ascertain exactly what actions may have led to a rankings loss, whereas losses within a certain window of time may correlate directly with an algorithm update, often making the problem and the solution faster to diagnose.

In conjunction with Search Engine Land, I developed this flow chart to help others follow a process to determine if a Panda or Penguin algorithm update may be affecting their sites.

The flow chart should only be used as a guide, however. It is not a guarantee but rather a potential indicator that your site may have been hit by one of these updates.

(Note: You may click the infographic to enlarge.)

Embed This Infographic Now

Large – 950×2466 JPG

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What Mic Do I Need For a Professional Podcast? 10 of The Best Podcasting Microphones by @albertcostill

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By Albert Costill

One of the most important decisions that you’ll make as a podcaster is the microphone that you’ll be using. After all, you want your podcast to come across to listeners as a credible and professional – which you can’t accomplish if you’re using a subpar microphone. Your podcast needs a professional sound. Yes, listeners know! That’s not to say that cheaper options, such as that generic headset microphone you’ve used for Skype, can’t handle the job if you’re in a pitch, it just means that you get what you pay for. So, what mics should you be using if you […]

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How To Sell Your Website: An Interview With Mark Daoust by @johnrampton

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By John Rampton

At Pubcon 2014 in Las Vegas, I was able to sit down and talk to Mark Daoust, CEO and Founder of Quiet Light Brokerage, about selling an online business. Mark’s company helps businesses sell their websites online, so he has seen what works and what doesn’t. In the video below, I ask Mark to go over some of the common problems he sees people running into when trying to sell their website online. Here are some key takeaways from the video: The most common problem Mark sees is that people aren’t really prepared. When it comes to selling an online […]

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Social Media Marketing Tactics that Work – Next Week in Las Vegas

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By Search Engine Land

Maximize Your Social ROI – Register Now for SMX Social Media Marketing

Are you looking for innovative new ways to boost your fan base, site traffic, and convert your fans into paying customers?

Learn the latest tactics and best practices for 12 top social media platforms. Whether you’re managing your brand’s communities, driving traffic with content or buying paid ads, SMX Social Media Marketing is meant just for you. Have a look at the agenda, jam-packed with proven techniques and tools from over forty leading social media specialists who will share the strategies that make them successful.

Don’t Miss This Conference, There’s Still Time to Attend!

SMX Social Media Marketing will be held next Wednesday and Thursday, November 19-20. An All Access pass is an incredible value at just $1595 for two days of conference sessions, networking and the conveniences that make SMX conferences exceptional: free Wifi, breakfast, hot lunches, and all day snacks. You’ll be satisfied. We guarantee it.

Don’t miss out. Register now!

Need more info? Visit these helpful links:

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AdWords Now Shows Up To 3 Business Locations In Google Mobile Search Ads

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By Ginny Marvin

Google has made an update to AdWords location extensions that allows multiple locations to display in mobile search ads.

When several business locations are nearby, users may see up to three locations in an ad. The extensions can display the street address and distance from the user’s current location. Users can click to call or get directions for each location.

The change is automatic. Here’s an example from Google that shows a block of three locations in a mobile search ad.

The post AdWords Now Shows Up To 3 Business Locations In Google Mobile Search Ads appeared first on Search Engine Land.

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